Why We Do What We Do: Understanding Self-Motivation

Why We Do What We Do: Understanding Self-Motivation

If you reward your children for doing their homework, they will usually respond by getting it done. But is this the most effective method of motivation? No, says psychologist Edward L. Deci, who challenges traditional thinking and shows that this method actually works against performance. The best way to motivate people—at school, at work, or at home—is to support their sense of...

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Title:Why We Do What We Do: Understanding Self-Motivation
Author:Edward L. Deci
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